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The SetpointHQ Index

Marks & Spencer

Retail, FMCG & CPG
45.8/100

Ranked 73 of 100 overall, 9 of 10 in Retail, FMCG & CPG.

Read the methodology

CitationSchemaKGCrawlSocial
The read

Marks & Spencer ranks 73rd of one hundred, at 45.8. Its strengths are near-complete knowledge-graph presence. Its weakest dimension is structured data, which is minimal, at 5.

Dimension scores
Citation
25
Schema
5
Knowledge Graph
98.3
Crawlability
68
Social Signals
74
Sector context

Compared to Retail, FMCG & CPG (n=10)

Composite

This brand

45.8/100

Sector median

57.7/100

vs median

-11.9

Citation rate

This brand

25%

Sector median

28%

vs median

-2.0pp

Citation evidence

Cited in 5 of 20 probes (25%).

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n=100, cohort probed 1 September 2026.