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The Index
The SetpointHQ Index

ASOS

Consumer tech
39.5/100

Ranked 94 of 100 overall, 10 of 10 in Consumer tech.

Read the methodology

CitationSchemaKGCrawlSocial
The read

ASOS ranks 94th of one hundred, at 39.5. Its strengths are strong knowledge-graph presence. The gap is structural. Its schema score is zero.

Dimension scores
Citation
20
Schema
0
Knowledge Graph
84.5
Crawlability
68
Social Signals
64
Sector context

Compared to Consumer tech (n=10)

Composite

This brand

39.5/100

Sector median

46.0/100

vs median

-6.5

Citation rate

This brand

25%

Sector median

20%

vs median

+5.0pp

Citation evidence

Cited in 5 of 20 probes (25%).

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n=100, cohort probed 1 September 2026.